Poundland is a low cost retail chain in the UK. Workfare was the work for the dole scheme they had in the UK at the time.

You could say its way of reducing the minimum wage by stealth.

‘Tory’ is UK political slang meaning right wing corporate owned politicians. If you step back and look at the bigger picture you can see the agenda here. Hint: Germany made similar reforms in the mid 1930’s.